HEALIVERSE HOLDINGS JSC.

KenzoCao

  • Creative Director
  • UI UX Designer
  • Talent Maker

I shape how a healing brand looks, sounds and works online. Every digital product at HEALIVERSE starts on my desk, from the first sketch to the version you tap on your phone.

See what I build → Behance portfolio
Portrait of Kenzo Cao
15+ years 50+ brands
Sun Life Light Festival key visual
Tiki × AIA neon stage
The Little Room 3D illustration
Kohler × Ritavo Dimensions of Wellbeing key visual
AIA Planet A key visual
Kenzo Cao smiling
Art direction
since 2013
♪Beat 01 · Now

One brand.
Every screen.

At HEALIVERSE, I lead the creative side of a sound healing studio in the heart of Saigon.

That means the website guests book from, the app other wellness owners run their business on, the Healy Studio game, and the look of our YouTube channel. I design them, I direct them, and I stay with them until they feel as calm to use as a session in our bowl room.

Before this, I spent ten years in agencies making campaigns for global brands. HEALIVERSE is where I get to build something slower, kinder and fully our own.

15+years in art direction and design
50+brands served, from Google to YSL
1,000+international guests welcomed at The Sound Healing
♪Beat 02 · Built in-house

Made at HEALIVERSE

No outside agency, no template. These are the products I designed and art directed for the HEALIVERSE family, and still look after every week.

thesoundhealing.vn/en
The Sound Healing homepage: Your Future Healing Era Starts Today, with a booking search bar
Most booked Midday Sound Bath Golden Hour · 90 min · group 450,000₫Book
EN · VN booking
01 Website · Booking platform

The Sound Healing

“Your Future Healing Era Starts Today.”

The studio’s bilingual home. Guests explore sessions, pick a date and price range, then book and pay in one place.

  1. Exploresessions & courses
  2. Bookdate & time
  3. Payonline
  4. Gifte-tickets
10sessions & courses
2languages · EN & VN
6brand partners

Partners include Tiffany & Co., Naia, Balance Yoga Villa and Nopa Move.

thesoundhealing.vn →
Yuki Sơn Lâm filming a clip on a phone Filmed on a phone
You10 minutes a day
Clip lengths30 · 60 · 90 · 120s
Publishing5 platforms + website
02 Product · SaaS for wellness

AI Media Wellness

“Automated media solutions for wellness businesses.”

Owners film for about ten minutes a day. The platform edits, publishes, answers guests and suggests ads. Built first for The Sound Healing, now sold to the whole wellness industry.

You10 min
  1. Pick a topic
  2. Script
  3. Film
  4. Approve
Platformautomatic
  1. Auto-edit
  2. Publish
  3. Answer guests
  4. Suggest ads
Spa & wellnessHealingYoga & gymHotels & resorts

Plans: Startup · Standard · Advanced · Elite

healiverse.vn →
8 scents8 landscapes
HEALIVERSE Incense Cones tin, Trầm Nam Cổ Truyền
Trầm Nam Cổ Truyền
HEALIVERSE Incense Cones tin, Hoàng Đàn
Hoàng Đàn
HEALIVERSE Incense Cones tin, Ngọc Am
Ngọc Am
HEALIVERSE Incense Cones tin, Trầm Bắc Thảo Dược
Trầm Bắc Thảo Dược
HEALIVERSE Incense Cones tin, Trầm Đen Trám Rừng
Trầm Đen Trám Rừng
HEALIVERSE Incense Cones tin, Trầm Hương
Trầm Hương
03 Packaging · Product design

Khói & Thơm

Vietnam’s landscapes, painted on every tin.

Packaging for HEALIVERSE Incense Cones: each scent gets its own illustrated tin, from rice terraces and mountains to an old palace at night. I also named and labelled the heritage incense, sticks and cleansing herbs.

  1. Hương Di Sảnconeless heritage incense
    4
  2. Nụ gỗ khói thơmwood cones in illustrated tins
    8
  3. Nhang truyền thốngtraditional sticks
    3
  4. Thảo mộc thanh tẩycleansing herbs
    3
Trầm HươngĐàn HươngQuế HồiPalo SantoGốm Chăm
shop.healiverse.vn →
Key visuals
2016 – 2022
04 Graphic design · Key visual

Campaigns & event worlds

Before building products, I built worlds for brands: key visuals, stages and event identities for Google, Sun Life, AIA, Honda and Kohler.

  • 7 Event key visuals
  • 2 Launch & product
  • 2 Brand & social
  • 1 3D illustration
12projects on Behance
4,372project views
61appreciations
★Project of the Year · Google 2021
behance.net/ckenzo →
Playable nowHealy · Healing Studio
Healy Studio: a healing room with crystal bowls, brass bowls, a gong, a handpan and pets
Tuxedo Cat pet
17 pets
Cherry Garden room
9 rooms
Healer leaderboard
Leaderboard
05 Game · Web & mobile

Healy Studio

A healing music game in the browser. Strike, glide and circle the rims of seven crystal singing bowls, raise pets that calm down as you play, run scored Sound Bath sessions and design your own healing room. I designed the world, the characters and every screen.

7crystal bowls
14instruments
17pets
9rooms
Play now on webiOS & Android soonEN · VI

STAR free forever · STUDIO $3.99/mo · EARN $9.99/mo

healy.site →
♪Beat 03 · The road here

Ten years of agency rhythm

Events, digital campaigns and in-house branding. Each stop taught me something I now use to build products people trust.

2022– Now

Creative Director

HEALIVERSE Holdings JSC

Leads brand, digital products and content for The Sound Healing and AI Media Wellness. Also art directed for VMLY&R Click Media and IK Group.

The Sound HealingAI Media WellnessGojekVinFast Evo200Blanc BeerState Express 555
2020– 2022

Art Director

2RES Event Agency

Creative lead for Google’s 2021 virtual event series and a run of award nights and festivals.

GoogleFWDAIA × TikiSun LifePerfetti Van Melle
2020

Art & Design Manager

Leroy Merlin Vietnam · ADEO

Built the in-house brand identity, then directed, shot and edited the customer journey film.

Brand identityFilm
2019

Junior Art Director

YoMedia Agency

Led a team of 11 on social and animation work. KFC’s Facebook engagement rose 20% in three months.

HeinekenKFCRomanoPernod Ricard
2016– 2019

Senior Creative Designer

Blueseed Digital Group

Key visuals and digital campaigns, including 169 banners in two months for Techcombank’s 25 Years.

TechcombankNinja VanTravelokaMuradNYXYSL Beauty
2013– 2015

Graphic Designer

Wepro Entertainment

Print and digital design for celebrities and KOLs in Vietnam’s showbiz scene.

ShowbizPrintDigital
♪Beat 04 · Selected work

From the archive

Key visuals, stages and worlds from the agency years. Tap any piece to see the full case study on Behance.

3D illustration of a small pink artist studio Personal · 3D

The Little Room

A tiny artist’s studio built in 3D → Cylindrical light installation reading Life's Brighter Under Light Sun Life · Event

Light Festival 2022

Key visual & art direction → Neon stage for the Tiki × AIA celebration night Tiki × AIA · Event

Celebration Night

Key visual & stage design → Key visual reading Dimensions of Wellbeing for the Kohler × Ritavo showroom Kohler × Ritavo · Launch

Dimensions of Wellbeing

Showroom opening key visual → Glitch-style B22 key visual for be and Cake be × Cake · Event

B22 Team Building

Event identity → Honda Biker Day 2021 key visual with racing motorbikes Honda · Event

Biker Day 2021

Art direction → Golden trophy key visual reading We All Live to Shine Sun Life × TPBank · Awards

We All Live to Shine

Key visual → Neon letter A key visual for AIA Planet A AIA · Event

Planet A

Key visual → Brand Art DirectionPernod Ricard Vietnam art direction Pernod Ricard Vietnam

Brand Art Direction

Art direction → Mineral WaterBonéral mineral water key visual Bonéral · Product

Mineral Water

Packaging & key visual → Social ClipHeineken social clip Heineken · Social

Social Clip

Animation → Year End Party 2020HSC Year End Party 2020 key visual HSC · Event

Year End Party 2020

Event identity →
Open the full portfolio →
♪Beat 05 · Talent maker

I like to grow people, too.

Behind every face on our channels is a lot of quiet work: how they look, how they sound, how their story is cut. These are the talents I help shape on screen.

Healing with Yuki@yuki.brandy on TikTokVoice of Mira · KPop Demon Hunters
Talent
Yuki Sơn LâmFounder & CEO · Voice Talent
New on YouTubeHealing with Yuki
Voice talentMira · KPop Demon Hunters
FounderHEALIVERSE Holdings
Founder & CEO · Voice Talent

Yuki Sơn Lâm

15+years in marketing
& communications

Founder of HEALIVERSE and the voice behind Healing with Yuki. I shape how Yuki shows up on screen, from the look of each series to the edit and the thumbnail.

@healingwithyuki →TikTok @yuki.brandy →
Sound bath with an ocean drumGuiding a guest with a Himalayan bowlChimes & singing bowlsGroup sound bathAfter the sessionGuests & singing bowls
Talent
Kennedy Khánh NguyễnSound Healer · Reiki Master
Today · 12:00Midday Sound Bath
In English10+ years in the US
Reiki Master500 international guests
Sound Healer · Reiki Master

Kennedy Khánh Nguyễn

1,000+sessions led for
500 international guests

Lived and worked in the US for over ten years, now the English voice of The Sound Healing. I direct his English series and built his personal profile page.

kennedy.healiverse.vn →@thesoundhealingvn →

Also a graphic design coach at SOC Institute (2020 – 2022), and a meditation & self-reflection guide at the studio.

♪Beat 06 · Toolkit

The instruments I play

A self-rated map of the craft and tools behind the work, kept honest by 15 years of deadlines.

Craft

Art directionMaster
Brand identityMaster
TypographyAdvanced
UI/UX designAdvanced

Design tools

PhotoshopMaster
IllustratorMaster
InDesignAdvanced
ProcreateAdvanced

Motion & 3D

Premiere ProAdvanced
After EffectsAdvanced
BlenderProficient
SpineProficient
BackgroundFPT University · MultimediaVietnamese · nativeEnglish · professional
2021
Project of the Year · Googlewith 2RES Event Agency
2018
Best Employee of the YearBlueseed Digital Group

Let’s make something calm together.

Brand, product or a team that needs a creative lead. Tell me what you’re building.

iamkenzo.c@gmail.com → LinkedIn Behance Instagram